- Startups - Matt Galligan CEO and Co-Founder, Circa #E349 | Summary and Q&A

TL;DR

Circa is a mobile-native news app that revolutionizes the news process by presenting stories in bite-sized, thumb-driven format, allowing users to follow news topics and receive push notifications for updates.

Key Insights

• 📰 Circa's mobile-first approach to news consumption sets it apart from traditional news organizations.
• 🎁 The app's bite-sized content format allows users to quickly catch up on news in short moments throughout the day.
• 📰 Circa's focus on accuracy and multiple sources ensures the reliability of its news content.

Transcript

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Questions & Answers

Q: How does Circa revolutionize the news consumption process?

Circa breaks down big stories into core facts and presents them in a concise format, allowing users to stay informed in a short amount of time.

Q: How does Circa differentiate itself from traditional news organizations?

Circa focuses on mobile-first news consumption, providing bite-sized content that is easy to read on the go. It also allows users to follow news stories and receive push notifications for updates.

Q: How does Circa ensure the accuracy of its news content?

Circa has a rigorous process for fact-checking and verifying sources. The app's editorial team gathers multiple sources for each point and requires writers to list all their sources.

Q: How does Circa plan to monetize its product?

Circa is exploring native advertising as a potential revenue stream, allowing sponsors to present relevant content to users in an additive and informative way.

Summary & Key Takeaways

• Circa is a mobile-first news app that aims to provide high-quality news content in an easily consumable format.

• The app breaks down big stories into core facts, stats, and photos, presenting them in a concise and easy-to-read format.

• Circa allows users to follow news stories and receive push notifications for updates, allowing them to stay informed on the latest developments.