- Startups - Eric Ries of Lean Startup - TWiST #199 | Summary and Q&A

TL;DR

The Lean Startup movement seeks to apply the principles of Lean Manufacturing to product development in order to make entrepreneurship more scientific and customer-centric.

Key Insights

• 💄 The Lean Startup movement aims to apply the principles of Lean Manufacturing to startups, making product development more scientific and rigorous.
• 🏆 Successful startups focus on rigorously testing and iterating their ideas with customers rather than relying on assumptions or guesses.
• ❓ The movement emphasizes the importance of continuous deployment and learning from customer feedback.

Transcript

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Questions & Answers

Q: What is the Lean Startup movement?

The Lean Startup movement applies a scientific approach to product development, focusing on iterating and testing ideas with customers rather than relying on guesses or assumptions.

Q: How did the Lean Startup movement come about?

Eric Ries, the founder of the movement, started experimenting with new models in his startups after realizing that technology wasn't the problem, but rather the viability of the business model.

Q: What was the core problem that the Lean Startup movement addressed?

The core problem was building products that customers didn't want or that didn't have a viable business model. The Lean Startup movement aims to prevent this by focusing on customer needs and constant learning.

Q: What is the significance of continuous deployment in the Lean Startup methodology?

Continuous deployment, or putting code into production multiple times a day, allows for faster learning and iteration. It helps get products to customers sooner and enables quicker feedback to drive improvement.

Summary & Key Takeaways

• The Lean Startup movement aims to apply an iterative, customer-centric approach to product development for startups.

• The movement is based on the principles of Lean Manufacturing and seeks to make entrepreneurship more rigorous and scientific.

• The movement was started by Eric Ries, who realized that many of his startups failed not due to poor technology, but because they were building the wrong things.