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Douglas Rushkoff shares solution for downside of digital revolution: Shift to revenue-based strategy

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October 29, 2016
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This Week in Startups
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Douglas Rushkoff shares solution for downside of digital revolution: Shift to revenue-based strategy

TL;DR

Investment capitalism amplified by digital technology has resulted in companies prioritizing quick exits and flipping instead of long-term success and revenue generation.

Transcript

digital technology has amplified the effects the sort of the negative effects of investment capitalism you know and and the real problem is that you know they're these great new ideas great companies that once they take investment they're tending first to take too much investment as you know they try to over capitalize they end up with these valuat... Read More

Key Insights

  • 🥺 Investment capitalism amplified by digital technology has led to companies prioritizing quick exits and flipping over long-term success and revenue generation.
  • 👨‍💻 The tax code rewards capital gains and discourages dividends, contributing to the trend of prioritizing sellable events.
  • 🐬 Companies that flip and monopolize markets hinder market sustainability and healthy competition.
  • 👨‍💼 Shifting to a revenue-based business strategy and pre-distributing the means of production can help create sustainable businesses.
  • 🧑‍⚕️ Ideas like platform cooperatives and shorter workweeks can increase worker ownership and job availability.
  • 📱 Smart financial decisions and appreciation for what one has are essential aspects of stoicism that can help entrepreneurs.
  • 🐕‍🦺 Audible provides a beneficial service for continuous learning and personal growth through audiobooks.

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Questions & Answers

Q: How does digital technology amplify the negative effects of investment capitalism?

Digital technology makes it easier for companies to overcapitalize and pursue quick exits, causing them to prioritize selling stock instead of focusing on sustainable revenue generation. This creates a cycle of short-term goals and hinders long-term success.

Q: How does the tax code contribute to the problem?

The tax code rewards capital gains and punishes dividends, which discourages shareholders from wanting earnings and promotes a focus on sellable events and exit strategies. This further perpetuates the trend of prioritizing quick exits over sustainable revenue-based businesses.

Q: How do companies monopolize markets under this approach?

Companies that prioritize flipping and quick exits tend to monopolize markets by undercutting competitors and becoming the sole employer, draining money out of the economy. This approach harms market sustainability and prevents healthy competition.

Q: What is the suggested solution to this problem?

Shifting from a growth-based business strategy to a revenue-based strategy and pre-distributing the means of production can help create sustainable businesses. This includes ideas like platform cooperatives, where workers own a significant portion of the company, and implementing shorter workweeks to increase job availability.

Summary & Key Takeaways

  • Investment capitalism and digital technology have contributed to companies overcapitalizing and focusing on selling stock rather than creating sustainable revenue-based businesses.

  • Companies that prioritize quick exits and flipping tend to monopolize markets instead of sustaining them, leading to negative effects on the economy.

  • Shifting from a growth-based business strategy to a revenue-based strategy and pre-distributing the means of production can provide viable solutions.


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