Los Tigres del Norte Prowl the GSB | Summary and Q&A

Transcript

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Summary

During a question and answer session, Los Tigres del Norte, a popular Mexican band, discusses their accomplishments, motivation, and challenges. They talk about their inspiration, the importance of family, and how they balance work and personal life. They also discuss the changing music industry, their involvement in various businesses, and the impact of the internet on their music. They address the immigration issue and their role in telling the stories of immigrants through their music. Lastly, they touch on the financial aspects of their success and their commitment to giving back to the community.

Questions & Answers

Q: What drives you guys to continue and how do you guys keep healthy and motivated with this amount of hard work?

The band is inspired by the stories they hear and experience in society, as well as the happiness and appreciation they receive from people. They believe in the power of music to communicate and learn from real-life stories, both good and bad. This belief motivates them to continuously create new songs and connect with their audience.

Q: How do you find the balance between work and family, especially since you tour for 44 weeks a year and are all siblings?

Each band member talks about their family and upbringing, emphasizing the importance of their parents' teachings and the sacrifices their family made for their success. They explain that their family values and the drive to support their family are what keep them grounded and balanced. Each member also shares a personal anecdote about their journey as a family band.

Q: How do you attract younger audiences and continue to remain successful in a constantly evolving music industry?

The band explains that being receptive to their audience's feedback is crucial. They observe the audience's reactions during performances and analyze which songs resonate with them. They also mention the importance of reinventing themselves, both in terms of musical style and lyrical content. They strive to stay connected with the younger generation, understanding their changing tastes and interests.

Q: Can you talk about the challenges you faced as immigrants and the significance of the immigration issue in your music?

They discuss how their own experiences as immigrants shaped their music and the stories they tell. They recount the struggles their family faced and the motivation behind starting the band. They also touch on specific songs related to the immigrant experience, such as "Viva Los Mojados." They emphasize the importance of highlighting the immigrant community's stories and the need for comprehensive immigration reform.

Q: You have significant revenues as a band, can you talk about your involvement in other businesses and what drives you to pursue these ventures?

The band talks about their investments in radio stations, dance halls, and digital technologies. They mention their publishing company and future plans to promote music education. They explain that their involvement in various businesses is driven by a desire to support the community and provide opportunities for others. They clarify that while their revenue is substantial, it is not solely generated by the band but rather by the industry as a whole.

Q: How does the internet and music piracy affect your revenue and what steps are you taking to address this issue?

They discuss the impact of the internet and music streaming platforms on their revenue. They cite examples of significant downloads and the lack of corresponding royalties. They express their concern about the economic consequences, particularly for individuals who cannot afford paid music services. They mention their plans to work with companies, such as YouTube, to rectify this issue and ensure fair compensation for their music.

Q: To what extent do you think your music influences drug use or sales among Mexican immigrants?

The band explains that their songs reflect the reality of society, including the drug trade. However, they emphasize that it is up to individuals to make choices regarding illegal activities. They strive to present the stories from different perspectives, showcasing the consequences and encouraging listeners to make positive decisions. They are dedicated to providing alternatives and hope that their music will guide people towards better paths.

Takeaways

Los Tigres del Norte is a band that finds inspiration in real-life stories and strives to connect with their audience. They prioritize family values and use their platform to shed light on the immigrant experience, addressing issues such as immigration and drug trafficking. They are continually adapting to the evolving music industry and exploring various business ventures. Despite their financial success, their focus remains on giving back to the community and promoting positive messages through their music.