- Startups - News Panel with William Quigley and Sean Percival - TWiST #252 | Summary and Q&A

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April 27, 2012
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This Week in Startups
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- Startups - News Panel with William Quigley and Sean Percival - TWiST #252

TL;DR

Shareholders are calling on Microsoft to sell Bing, but CEO Steve Balmer is against it, viewing Bing as a key strategic asset. There have been talks of selling Bing to Facebook or another company more focused on the internet market, potentially challenging Google directly.

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Key Insights

  • 🖤 Shareholders are pressuring Microsoft to sell Bing due to its lack of profitability and the belief that it is a distraction.
  • 📁 Selling Bing to Facebook or another internet-focused company could provide a more direct competition to Google.
  • 🍉 Microsoft CEO Steve Balmer is against selling Bing and believes in its long-term potential for the company.

Transcript

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Questions & Answers

Q: Why are shareholders pressuring Microsoft to sell Bing?

Shareholders view Bing as a non-profitable business and believe it is a distraction from Microsoft's core focus. They believe selling Bing will allow the company to focus on more profitable ventures.

Q: Who is against selling Bing?

Microsoft CEO Steve Balmer is against selling Bing. He views it as a key strategic asset for the company and believes in its long-term potential.

Q: Which companies have been mentioned as potential buyers of Bing?

Facebook has been mentioned as a potential buyer of Bing. There have also been talks of selling Bing to another company that is more focused on the internet market and can challenge Google directly.

Q: How does Steve Balmer view Bing?

Steve Balmer views Bing as a key strategic asset for Microsoft's business. He believes in its value and potential for the company.

Summary & Key Takeaways

  • Shareholders are pressuring Microsoft to sell Bing, viewing it as a non-profitable business and a distraction from the company's core focus.

  • There have been talks of selling Bing to Facebook or another company that is more internet-focused and can challenge Google directly.

  • CEO Steve Balmer is against selling Bing and views it as a key strategic asset for Microsoft's business.

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