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Lecturer JD Schramm – Communicate with Mastery

October 17, 2019
by
Stanford Graduate School of Business
YouTube video player
Lecturer JD Schramm – Communicate with Mastery

TL;DR

Stanford University has implemented successful communication strategies such as lowkeynotes, leveraging YouTube, and thought leadership to improve communication skills among its students.

Transcript

[MUSIC] It's interesting that she mentioned that I've been here since 2007 as a lecturer. I can always tell when a new school year begins because my bio now says, for more than 25 years he has been in higher, it used to be a small number. And the challenge about teaching at a college or university is that every year freshmen are 18. >> [LAUGH]

A... Read More

Key Insights

  • 🧑‍🎓 Stanford has successfully implemented programs like lowkeynotes and leverage YouTube to enhance students' communication skills and reach a broader audience.
  • 🤔 The university emphasizes the importance of effective communication through storytelling and the development of thought leaders among its students.

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Questions & Answers

Q: How has Stanford University developed its students' communication skills?

Stanford has implemented several programs, such as lowkeynotes and TED-style talks, where students can practice and develop their communication skills. Furthermore, they have provided resources and coaching to help students become thought leaders and improve their ability to communicate effectively.

Q: What is the importance of storytelling in communication?

Storytelling is a powerful tool that allows speakers to engage and connect with their audience on a deeper level. It helps convey messages in a memorable and impactful way, making it an effective communication strategy.

Q: How has YouTube contributed to Stanford's communication success?

YouTube has provided a platform for Stanford students to share their talks and reach a wide audience. It has also served as a repository of communication resources, including lowkeynotes and other talks, which can be accessed by anyone seeking to improve their communication skills.

Q: How does Stanford nurture thought leaders among its students?

Stanford encourages students to share their expertise and ideas through talks, publications, and other channels. They provide opportunities for students to develop and showcase their thought leadership, helping them become influential voices in their fields.

Summary & Key Takeaways

  • Stanford University has implemented a program called lowkeynotes, which allows students to deliver nine-minute talks on topics that matter to them, resulting in millions of views on YouTube.

  • The university has embraced TED talk-style communication, with students and alumni delivering inspiring talks that have garnered millions of views.

  • The university has also focused on nurturing thought leaders by providing opportunities for students to share their knowledge and expertise through talks and other platforms.

  • Effective communication strategies, such as clarifying intent and using storytelling, have been taught to students to develop their communication skills.


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