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Consumer products 101 | Sriram Krishnan

May 12, 2023
by
a16z crypto
YouTube video player
Consumer products 101 | Sriram Krishnan

TL;DR

Discover your company's Magic Moment by understanding user incentives and governance in web3.

Transcript

thank you so the official title of my talk is consumer products 101 but that's a lie we're going to talk about something else so over the next few weeks and months you're going to have a lot of amazing speakers just like Chris come and talk to you about the ins and outs of crypto right everything from the most technical to you know to the business ... Read More

Key Insights

  • 🗯️ Iterate quickly to find the right solution for users.
  • 👤 Incorporate user feedback to predict success.
  • 💯 Build a loyal core community to drive growth and success.
  • 👤 Understand web3 governance for incentivizing user growth and aligning interests.
  • 🎨 Embrace emotional design and artistic storytelling in product development.
  • 👤 Leverage user incentives and feedback to optimize product design.
  • 😤 Collaborate between infrastructure and product teams to create impactful products.

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Questions & Answers

Q: How can companies identify their "Magic Moment" for users?

Companies can analyze their best customers, track cohorts, and predict success by understanding user behavior and feedback data.

Q: How does web3 infrastructure mitigate systemic biases for new users?

In web3, users have direct governance and ownership, aligning incentives for growth and ensuring power users benefit from new users joining the platform.

Q: How can product design be approached from an emotional and artistic perspective?

While not artistically inclined, understanding user emotions and experiences can help in storyboarding product journeys for a more impactful design process.

Summary & Key Takeaways

  • Sriram Christian shares insights on the hero's journey in building consumer products.

  • Encourages finding the "Magic Moment" for users by analyzing best customers and predicting success.

  • Emphasizes iterating quickly, leveraging user feedback, and building a loyal core community.


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