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How to Strategically Find Love Like a Business

April 11, 2022
by
Stanford Graduate School of Business
YouTube video player
How to Strategically Find Love Like a Business

TL;DR

To find love strategically, treat dating like a business by conducting thorough research, identifying your target partner demographic, and optimizing your dating profile. Prioritize long-term compatibility over initial chemistry and consider dating through friends for the best success rate, as it requires fewer potential matches to find a real candidate.

Transcript

[MUSIC] Let's start with a quick poll. Who here is signal? That's a shocking amount given that I'm in a room full of really smart and very attractive people. We've all seen like pretty woman. These movies have one message. That one for you is out there and fate will help you find them, really? I love love. Love to me is the most powerful drug in th... Read More

Key Insights

  • 🥰 Love is not magic; it requires strategy and effort, just like a business.
  • ❓ Dating is often neglected or approached haphazardly, but it is crucial for happiness and fulfillment.
  • 🖐️ Compatibility and shared values play a more significant role in long-term relationships than initial chemistry.
  • 🥰 The odds of randomly finding love are very low, emphasizing the need for a strategic approach.
  • ✋ Dating through friends of friends has the highest return on investment (ROI) in terms of finding potential candidates.
  • 😫 Knowing and setting deal breakers early on can prevent future heartache.
  • 👈 Dating profiles can be optimized using research-backed strategies such as taking pictures from the left, avoiding sunglasses, and including pictures with pets.

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Questions & Answers

Q: How did the speaker approach her journey to find love?

The speaker approached her journey to find love with a data-driven mindset, conducting a year-long experiment of 100 dates to gain insights and understand the process better.

Q: What were the two key learnings from the speaker's experiment?

The first key learning is that dating requires effort and treating it like a part-time job. The second key learning is that long-term compatibility based on shared values and interests is more important than initial chemistry.

Q: What are the three main sales strategies for dating, according to the speaker?

The three main sales strategies for dating, capturing 90% of the market, are dating in bars/restaurants, dating apps, and dating through friends of friends.

Q: What advice does the speaker give for optimizing dating profiles?

The speaker advises taking pictures from the left side of your face, avoiding sunglasses for men, including pictures with formal wear for both men and women, and including pictures with pets (preferably dogs).

Summary & Key Takeaways

  • The speaker, a successful career woman, was diagnosed with cervical cancer at 25, prompting her to reevaluate her priorities.

  • She conducted a year-long experiment, going on 100 dates with 100 people, to gain insights into dating and love.

  • Two key learnings from her experiment were that dating requires effort and input equals output, and long-term compatibility is more important than initial chemistry.


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